Nujac Brand Kitchen

Start with the challenge in front of you. Each resource matches a different stage—from checking readiness and pricing to approaching buyers, growing online, or working through a decision with an experienced guide.

Start Your Food Brand

Turn your recipe into a clear starting plan. These beginner-friendly tools help you document your product, understand ingredient costs, and organize your next steps.

My First Product Spec Sheet and Recipe and Base Cost Calculator

Stage: Getting Started

My First Product Spec Sheet + Recipe & Base Cost Calculator

Problem it solves: Your recipe, product ideas, and ingredient costs are scattered or undocumented. You need one easy starting record before your batches and business grow.

What you get

1 editable Excel workbook with product, recipe, cost, and directions worksheets
Batch scaling and ingredient cost per batch and finished unit
Optional packaging costs and simple instructions for weighing ingredients

Start Documenting Your Product — $4.99

Scaling Up/Co-Packing

Prepare to move beyond small batches. Get focused guidance on production, co-packing, packaging, and your next manufacturing decisions.

Stage: You need a clear decision

1-Hour Food Business Consulting

Problem it solves: You are stuck on product development, co-packing, operations, pricing, packaging, or growth and need focused guidance.

What you get

1 focused 60-minute strategy session
Practical priorities and recommendations
A brief written follow-up summary

Book Focused Guidance — $149

Finished Recipe to Retail

Build your route to market with tools for pricing, buyer readiness, retail outreach, launch planning, and online sales.

Best for: Full journey

Complete Recipe to Retail System

Problem it solves: You need one connected plan instead of scattered templates for pricing, retail, buyer preparation, launch, and online growth.

What you get

8 branded PDF guides and worksheets
4 Excel calculators and planning workbooks
One sequenced recipe-to-retail and e-commerce system

See Everything Included — $149

Stage: Preparing for retail

Buyer Ready Retail Sales System

Problem it solves: You are ready to pursue retail but need proof, pricing, buyer materials, outreach, and a launch plan that work together.

What you get

6 PDF guides and worksheets
3 Excel retail-planning tools
Buyer preparation through 90-day launch tracking

View the Retail System — $99

Stage: Growing online

E-Commerce Growth System

Problem it solves: You are posting and discounting without a clear, profitable path from attention to purchase and repeat orders.

What you get

3 PDF guides
2 Excel tools for order economics and content
A measurable customer-journey framework

Build Your Online System — $69

Stage: Contacting buyers

Buyer Outreach & Meeting Toolkit

Problem it solves: You know which buyers to approach but need professional messages, meeting preparation, follow-up, and partner evaluation.

What you get

10 adaptable outreach messages
Buyer meeting worksheet
Distributor and broker evaluation guide

Prepare for Buyer Conversations — $29

Stage: Choosing accounts

Shelf Audit & Retail Account Planner

Problem it solves: You need evidence to choose the right retailers and track what happens after your product reaches the shelf.

What you get

1 Excel shelf-audit and account workbook
1 quick-start guide
Retailer scoring, launch, sales, and reorder tracking

Choose Accounts with Evidence — $29

Stage: Testing your numbers

Retail Pricing Model Calculator

Problem it solves: You do not know whether your price can support retailer margin, route-to-market costs, freight, promotions, and profit.

What you get

1 Excel pricing calculator
1 quick-start guide
Retail, wholesale, startup-cash, and e-commerce models

Test Your Pricing — $29

Stage: Before buyer outreach

Retail Readiness Workbook

Problem it solves: You are unsure what is ready, what is missing, and what must be fixed before approaching a buyer.

What you get

1 retail-readiness workbook
1 quick-start guide
Scoring, gap tracking, and a 90-day action plan

Check Your Readiness — $19

Not sure which stage fits? Begin with My First Product Spec Sheet to document your recipe and base costs. Preparing to approach buyers? Use the Retail Readiness Workbook, or choose a consulting session for focused guidance.

Find the Right Tool for Your Next Food-Business Move

Start Your Food Brand

My First Product Spec Sheet + Recipe & Base Cost Calculator

Scaling Up/Co-Packing

1-Hour Food Business Consulting

Finished Recipe to Retail

Complete Recipe to Retail System

Buyer Ready Retail Sales System

E-Commerce Growth System

Buyer Outreach & Meeting Toolkit

Shelf Audit & Retail Account Planner

Retail Pricing Model Calculator

Retail Readiness Workbook

My First Product Spec Sheet + Recipe & Base Cost Calculator

My First Product Spec Sheet + Recipe & Base Cost Calculator

Complete Recipe to Retail System

Complete Recipe to Retail System

Buyer Ready Retail Sales System

Buyer Ready Retail Sales System

E-Commerce Growth System for Food Brands

E-Commerce Growth System for Food Brands

Buyer Outreach and Meeting Toolkit for Food Brands

Buyer Outreach and Meeting Toolkit for Food Brands

Competitive Shelf Audit and Retail Account Planner

Competitive Shelf Audit and Retail Account Planner

Retail Pricing Model Calculator for Food Products

Retail Pricing Model Calculator for Food Products

Retail Readiness Workbook for Food Brands

Retail Readiness Workbook for Food Brands

1-Hour Food Business Consulting Session

1-Hour Food Business Consulting Session

Practical Resources for Food Entrepreneurs